Responsive - Module Evaluation

This module has been a really interesting module and probably my favourite so far in the course. It has been a really good experience to work on a lot of live briefs. The competitions are particularly exciting because there is a chance to be involved in the professional world. However, the YCN and D and AD briefs were a bit hit and miss. Starting with J2O was at first exciting and really good fun, but leaving it for so long meant I was really bogged down when getting back into it. I built it up in my head far too much and made the problems I was facing a lot bigger than they were. The reality was that the brief was a bit corporate but it wasn't as restricting as I made myself think. Now looking back five months later, there was a lot more I could of done. I think things like that you only learn during or after the event. Doing briefs for people I know wasn't as hard as I thought. I think this is because I was keen to design for them. I saw that Perfect Poetry needed a new look in order to get more custom; so being asked to do it was good. I am really disappointed that my hand rendered type still isn’t any good or that I’m not fast enough to use on a design. I think with this problem it still takes time and a lot of practise. It would of been a lot better in terms of the design and concept if I was able to create something decent. Since I used a digital font I felt like I was contradicting myself. FEATHR and Secret 7 were fun little briefs that didn't take up too much time. It's really refreshing to work on something a little more light-hearted in-between these bigger briefs. The briefing for FEATHR was really good and encouraging, which made me get an idea quick and work on it solid for a while. I prefer working on things with a strong concept, although these briefs have shown me I still don’t research enough. I still struggle with the idea of research and what good useful research is.  Working with someone on one brief was actually quite good, I think this because me and Katie are similar in work ethic. However, that can be bad because we were very slow to start PANTONE. If we work together again we both have to be very keen to star the work. I think possibly it would better if there were someone else to keep us both on track. Working for client was a new experience because there was always someone to talk back to and talk about your work with. Making sure they are happy is the most important thing.  I think for next time working with clients I would try to be more professional about it so that it felt a lot more real. Overall with this module I have learned to really read the brief and understand what I am supposed to be doing. Working with others, there should be a proper timeline of work and meetings. I should not wait till last minute to start a brief. Although time management was a problem for this module I think a lot of it was because there is so much other work to be doing outside the module. I found it difficult to keep up with doing Responsive briefs, as well as other modules’ work. This is obvious to see in the time I have spent on some of my briefs. Finally to understand what research is and how to do useful research that would inform my designs.