There was a lot of experimentation of colour schemes, placements of CM, weight of lines this is in order to work out what looks best and communicates the book the best.
There is only a little red because I want to move away from the obvious design decision of using that colour. Although red is the communist colour, this is a modern design for an updated current audience.
A calmer, less aggressive design is needed I think because of the content of the book. It is a dense book with big ideas, so the cover should be appealing. This is why the white background has been used, the red background is very in your face.
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